Retail

E-commerce company: 82% increase in purchases with seamless integration

Digibee integrated an e-commerce company with over 300 sellers, driving an 82% year-over-year increase in purchases.

82% increase

In annual customer purchases

115% increase

Net revenue more than doubled

70% decrease

In volume of API requests

Impressive retailer offers over 450 fashion, home, beauty, and lifestyle brands in their digital marketplace – a direct reflection of their brick-and-mortar brand. They partner with international and national brands – requiring frictionless integration with a multitude of products and inventory management systems.

The challenge

Central challenges included:

  • Outgrew their existing integration platform which required manual integrations to each seller and their systems
  • It was taking too long to implement a new seller on the platform
  • Lack of monitoring and control on stock quantity and pricing for their participating sellers’ products
  • Unification of sellers utilizing different technologies in different languages

The Objective

In order to give customers the digital shopping experience the world has known to grow and love – Digibee took on the integration challenge, prioritizing data centralization and unification for their multi-channel services. Primary goals included:

  • Integrations built to handle and sustain the rapid transactional growth of the real-time e-commerce market
  • Greater efficiency in updating product items such as quantity and price
  • Ease of integration and implementation time when onboarding a new vendor

The plan

  • Integrated data from over 300 different sellers – all with differing origination points, languages, and formats – into one single source. Digibee made it possible for standardization and auditing to happen automatically for the enterprise.
  • Replaced the platform that was not working. This included product, inventory, and pricing migration over to Digibee.
  • Enabled internal team of developers in the platform – equipping them for new seller onboarding resulting in future pipelines and integrations.
  • Digibee’s platform created unification and standardization of inputs
  • Identify source of each error – combining visibility and monitoring to speed up correction time while maintaining the seamlessness of the purchase journey

If an incorrect price is listed, you can identify at a glance whether a partner or system caused the error. This is crucial for operational security – especially when working with high-value products.

Customer Success Manager at Digibee

The Outcome

Digibee has effectively delivered several results:

  • 70% reduction in incoming calls – 1 million daily – due to digital customer friction
  • 82% increase in annual customer purchases
  • Net revenue more than doubled: 115% growth in comparison to previous fourth quarter
  • Reduced the volume of API requests to the digital storefront from partners by 70%
  • Made process auditable with active monitoring built in – reducing overall data errors
  • It allowed for greater skill and ease of use for new sellers
  • Better data quality with diverse customer information – enabling companies to create personalized dashboards that drive important decisions

>> Book a personalized demo with our team of experts and see how Digibee’s iPaaS will bring efficiency to your business.

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