82% increase
in annual customer purchases
115% increase
Net revenue more than doubled
70% decrease
in volume of API requests
Impressive retailer offers over 450 fashion, home, beauty, and lifestyle brands in their digital marketplace – a direct reflection of their brick-and-mortar brand. They partner with international and national brands – requiring frictionless integration with a multitude of products and inventory management systems.
The Challenge
Central challenges included:
- Outgrew their existing integration platform which required manual integrations to each seller and their systems
- It was taking too long to implement a new seller on the platform
- Lack of monitoring and control on stock quantity and pricing for their participating sellers’ products
- Unification of sellers utilizing different technologies in different languages
The Objective
In order to give customers the digital shopping experience the world has known to grow and love – Digibee took on the integration challenge, prioritizing data centralization and unification for their multi-channel services. Primary goals included:
- Integrations built to handle and sustain the rapid transactional growth of the e-commerce marketplace in real-time
- Greater efficiency in updating product items such as quantity and price
- Ease of integration and implementation time when onboarding a new seller
The Plan
- Integrated data from over 300 different sellers – all with differing origination points, languages, and formats – into one single source. Digibee made it possible for standardization and auditing to happen automatically for the enterprise.
- Replaced the platform that was not working. This included product, inventory, and pricing migration over to Digibee.
- Enabled internal team of developers in the platform – equipping them for new seller onboarding resulting in future pipelines and integrations.
- Digibee’s platform created unification and standardization of inputs
- Identify source of each error – combining visibility and monitoring to speed up correction time while maintaining the seamlessness of the purchase journey
If there is a wrong price listed, it’s possible to identify whether a partner or a system caused the error within an instant. This is imperative for security to the operation – especially working with such high-value products.
Customer Success Manager at Digibee
The Outcome
Digibee effectively delivered several results:
- 70% reduction for incoming calls – 1 million daily – due to digital customer friction
- 82% increase in annual customer purchases
- Net revenue more than doubled: 115% growth in comparison to previous fourth quarter
- Reduced the volume of API requests to the digital storefront from partners by 70%
- Made process auditable with active monitoring built in – reducing overall data errors
- Allowed increased ability and ease of use for new sellers
- Improved quality of data with diverse customer information – empowering business to create tailored dashboards driving key decisions